One of the biggest mistakes I see founders make is trying to sell to everyone.
If your pitch says “anyone can use this,” investors hear, “no one will.”
The more clearly you define your target market, the easier it is to prove traction, scale, and returns.
Want to get better at speaking investor language?
Find The Compassionate Capitalist Show on Spotify — where I break down everything you need to know about raising capital and investing smart.
https://www.rfr.bz/yc15f87 #shorts
